01What the service does
Halvr runs the Instagram inbox and comment section for businesses, as part of Medios, our agentic media system for content and community teams. For each client account we:
- answer direct messages within minutes, in the brand's own voice, around the clock;
- reply to comments on the client's posts and send the item a person asked for (for example a guide or a link) by direct message when they comment a keyword;
- reply to people who ask to collaborate with the brand, with the brand's own message;
- pass questions that need a person (business enquiries, complaints) to the client's team, who answer them directly.
02Who it is for
Brands, media accounts and creators in Indonesia that receive more messages and comments than their team can answer on time. The client keeps full ownership of its Instagram account; Halvr operates only what the client authorises.
03How it works
- The client's account owner connects the Instagram professional account to Halvr through Instagram's own login and approves the permissions shown.
- Together we set the brand's voice, its keywords and what each one sends, and what must always go to a person.
- Halvr receives new messages and comments from Instagram, writes a reply within those rules and sends it from the client's account. Every reply is logged.
- The client can pause the service, change the rules or disconnect the account at any time, from Halvr or from Instagram's settings.
04Instagram data we use
Only what is needed to answer: the messages and comments people send to the client's account, the sender's username and public profile name, and the client's own posts. We use this data only to provide the service to that client. We never sell it, never use it for advertising and never use one client's data for another client. How long we keep it and how to have it deleted is set out in our Privacy Policy and on the Data DeletionInstagram Automation page.
05People stay in control
Replies follow rules the client approves. Anything outside them (prices not listed, complaints, partnerships, sensitive topics) is handed to the client's team instead of answered by the system. Halvr does not start conversations with people who have not written first and does not send bulk messages.
06Company and contact
Halvr is a brand of PT Bastara Capital Asia, Jl. Kebon Kacang 29 No. 2A, Kebon Kacang, Tanah Abang, Jakarta Pusat 10240, Indonesia. Email hello@halvr.ai. To start, use the form on our home page.